NewContentful acquires Ninetailedto accelerate AI-driven personalization

Curate a consistent CPG brand presence

Your CPG brand is complex and running it can be stressful — so we keep content management simple. Craft unique, brand-aligned customer journeys and scale them across channels from the comfort of a single platform, Contentful.

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Contentful for CPG

Content plays a pivotal role in shaping a compelling brand experience. Discover how a content platform seamlessly connects digital tools and content, driving business growth and consumer engagement.

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Make managing multiple brands and products a snap

Unified content, seamless handoffs

Bring your content and tools under one roof to improve collaboration, enhance efficiency, and launch experiences faster than ever before.

Unbridled brand consistency

Develop a design system that maintains consistency while leaving enough room to build bespoke digital experiences for every brand and product.

Global governance, localized control

Increase brand recognition and trust while empowering teams to build localized content by leveraging governance features to define user roles and permissions.

Personalized content to engage

Create content that’s tailored to individuals or key audience segments with Ninetailed by Contentful, then optimize it with A/B testing and data analytics.

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Kraft Heinz secures the secret sauce for an iconic, modern brand with Contentful

A flexible tech stack enables teams to connect new tools to build imaginative, personalized digital experiences.

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Contentful comes with a track record of success

30%

of the Fortune 500 utilize our platform

40,000

global websites powered by us

110B+

API calls served per month

“Having an infrastructure where we can design really delightful, personalized micro-interactions with them at scale makes a huge difference for customers.”

Justin Thomas

Head of Digital Experience

Kraft Heinz

Webinar (30 mins)

Demo: Master brand consistency with Contentful

In this demo, we show you how to leverage Contentful to manage and update brand guidelines centrally. Learn how to ensure consistency across touchpoints and react swiftly amid brand refreshes — all while reducing operational overhead.

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