NewContentful acquires Ninetailedto accelerate AI-driven personalization

Content needs data to create meaningful experiences

An agile, composable tech stack with Twilio Segment and Contentful can deliver quickly and at scale, powering customer experiences that drive growth and gain a competitive edge.

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Twilio Segment & Contentful

Customers expect personalized, consistent interactions across the entire omnichannel experience. Unlock a better content experience with data to accelerate growth and personalization at scale.

Increase engagement and conversion

Consolidate data with a unified view of your customer at every interaction.

Automate content in real time

Execute personalized journeys faster, learn along the way, and adjust as needed.

Deliver targeted messaging

Personalize experiences based on audience segments across websites and mobile apps.

Build and deliver tailored content for your customers

Twilio Segment Contentful integration

With the new integration between Twilio Segment, the Contentful Composable Content Platform, and the help of Ninetailed, businesses can now leverage their first-party data to personalize content for their customers.

Get the integration

Step 1: Build your golden profiles in Unify

Step 2: Setup Ninetailed integration

Step 3: Setup your Contentful content source in Ninetailed

Step 4: Send audiences & computed traits to Ninetailed

Step 5: Build your personalized content in Contentful

Headlines: Powering data-driven personalization

Join experts from Twilio Segment, Ninetailed, and Contentful to explore their new integration, empowering marketers to deliver data-driven personalization through a composable content strategy.