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GrowthBook Experiment
Launch powerful A/B tests from Contentful—no code needed, instant insights delivered.
About GrowthBook Experiment
GrowthBook is an open-source experimentation platform that makes A/B testing accessible to everyone. The GrowthBook Experiment app for Contentful enables teams to create, manage, and analyze experiments without leaving their content workflow. With this integration, marketers and content teams can run sophisticated A/B tests directly in Contentful - no coding required. By connecting content variations to GrowthBook's powerful analytics engine, teams can quickly understand what resonates with their audience and make data-driven decisions. Companies like DropBox, Sony, and Khan Academy trust GrowthBook to optimize their digital experiences, increase conversion rates, and drive business growth through systematic experimentation.
Features
- Launch A/B tests without engineering support
- Track experiment performance in real-time
- Make confident decisions backed by statistical analysis
- Scale experimentation across their organization
Requirements
You must have access to GrowthBook. More information is available here.
Screenshots
