About the webinar

Digital experts in any company, brand, or team advocate for solving challenges by building solutions that change the way things are done.

This webinar is part of a peer-to-peer virtual event series built for (and by) a community of digital experts. The series shares real stories of forward-thinking brands and partners that use Contentful to solve technical challenges and deliver agile, scalable digital experiences.

Saadia Group is a multi-brand retailer with a digital platform that’s setting the standard for today’s emerging brands. In 2022, the group partnered with leading commerce agency Accenture to create a tech stack capable of doing two things: supporting the diverse needs of Saadia Group’s nine brands and delivering their digital experiences to customers across different markets and geographies. The result? An ecosystem of tools connected by a composable content platform and a captivating customer experience.

After attending the event, you’ll understand why a composable solution is the only solution for omnichannel scaling plus how it helps brands achieve the following:

  • Flexibility to prepare for tomorrow and beyond.

  • Agility to integrate additional brands.

  • Speed-to-market to stay competitive.

  • Creative “guardrails” to maintain brand consistency.

Meet the presenters

Nicole France Headshot

Nicole France

Chief Evangelist, Contentful

Ravikanth Raparla

Ravi Raparla

VP of Digital Products, Saadia Group

Daniel Hill

Daniel Hill

Digital Platform Architecture Principal Director, Accenture

Kaitlin Green

Kaitlin Green

Strategic Partner Manager, North America, Moderator

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