Webinar

Building blockbuster brand storyworlds

Recorded on
September 14, 2023
About

In today's dynamic business landscape, a strong brand is not just a logo or a tagline – it's an immersive storyworld that resonates with your audience on a profound level. We’ll draw on the insights and expertise of an expert panel of seasoned storytellers, marketing visionaries, and brand strategists to guide you through the art and science of crafting a brand narrative that transcends boundaries and fuels lasting connections.

Are you ready to revolutionize your corporation's branding strategy? Join us for our next installment of Headlines: Conversations on content, hosted by Contentful and featuring experts in the field on September 14, at 9 a.m. PST/ 12 p.m. EST, as we delve into the realm of building and using a brand storyworld. Contentful’s Nicole France moderates with special guests Jeff Gomez, CEO at Starlight Runner Entertainment, and Alan Berkson, founder at Intelligist Group. 

This event will deepen your understanding of how to build and use a brand storyworld to:

  • Promote your brand perception

  • Create desirable anticipation

  • Reinforce stakeholder status both within and outside your organization

  • Inoculate your brand against adverse events or news

  • Set the stage for engaging content

The Marketer's Guide to Composable Content
The Marketers Guide to Composable Content cover
Grab this marketer-accessible guide and refine your content strategy

Speakers

Jeff Gomez
Jeff Gomez
CEO
Starlight Runner
Alan Berkson
Alan Berkson
Founder
Intelligist Group
Nicole France Headshot
Nicole France
Chief Evangelist
Contentful

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