Kelly Goetsch

Kelly Goetsch

Chief Strategy Officer, commercetools

Kelly is the Chief Strategy Officer at commercetools where he’s responsible for building the company’s portfolio strategy and guiding overarching corporate and product strategies. He is an industry thought-leader who champions commercetools’ unique MACH (Microservices, API, Cloud-Native, and Headless)-based architecture, and co-founded the MACH Alliance, a group of 58 independent, future-thinking tech companies dedicated to advocating for open, best-of-breed technology ecosystems.

Insights

Two strategies for shifting from big box to composable tools

March 28, 2023

Explore the blog

Insights

Expert perspectives, insights and strategies for building, deploying and promoting digital experiences.

Guides

Craft better digital experiences with practical advice, tutorials, and how-to guides from the developer community.

News

The latest company news and announcements, new product features, and events where you can find us.

Contentful Logo 2.5 Dark

Ready to start building?

Put everything you learned into action. Create and publish your content with Contentful — no credit card required.

Get started