That’s a wrap on Storylines Berlin. Want to catch up on what you missed? We’ve captured the highlights and insights shared by customers, partners, and Contentful leaders.

Read the recap

Speakers

    Dr. Kris Alexander

    Dr. Kris Alexander

    Professor of Video Game Design, Toronto Metropolitan University
    Director, Red Bull Gaming Hub
    Dina Apostolou

    Dina Apostolou

    VP, Content & Experiences
    Contentful
    Paul Biggs

    Paul Biggs

    Director, Product Marketing
    Contentful
    Rodolphe Bouygues

    Rodolphe Bouygues

    Snr. Product Manager
    Contentful
    Verena Bucher

    Verena Bucher

    Director Strategy & Business Solutions DACH
    TransPerfect
    Nicolò Calegari

    Nicolò Calegari

    Design Director
    Spark Reply
    Bernd Eßmann

    Bernd Eßmann

    Executive Director
    IBM iX GmbH
    Andreas Fess

    Andreas Fess

    SEO & Web Personalisation
    Personio SE & Co. KG
    Michele Lo Forte

    Michele Lo Forte

    Digital Product Manager
    Breitling
    Madalena Boavida Guerra

    Madalena Boavida Guerra

    Frontend Engineer
    Ace & Tate
    Stacy Ho

    Stacy Ho

    Technical Project Manager
    Contentful
    Domile Janenaite

    Domile Janenaite

    Snr. Product Manager
    Contentful
    Andy Kaiser

    Andy Kaiser

    Co-Founder & CEO
    Ninetailed
    Hans-Hermann Kirchhoff

    Hans-Hermann Kirchhoff

    Director Mobility & Digital Services
    ADAC IT Service GmbH
    Elias Klemm

    Elias Klemm

    Engineering Manager
    SumUp
    Satya Krishnaswamy

    Satya Krishnaswamy

    VP, Product Management
    Contentful
    Uday Kumar Lakkoju

    Uday Kumar Lakkoju

    Global Vice President, Composable Products & GTM
    Valtech
    Kerstin Muenten

    Kerstin Muenten

    Snr. Partner Manager DACH & Eastern Europe
    commercetools
    Paolo Negri

    Paolo Negri

    Chief Technical Officer & Co-Founder
    Contentful
    Mairead O'Donovan

    Mairead O'Donovan

    Chief Product Officer
    Contentful
    Ana-Maria Pasparan

    Ana-Maria Pasparan

    Software Engineering Manager
    Vodafone
    Thomas Penin

    Thomas Penin

    Group Product Manager
    Contentful
    Alexander Sauer

    Alexander Sauer

    Head of Business Consulting & Portfolio Manager
    IBM iX GmbH
    Sean Skamnes

    Sean Skamnes

    VP of Partnerships
    Commerce Layer
    Sophie Top

    Sophie Top

    Snr. Content Designer
    Canyon Bikes
    Brian Tyacke

    Brian Tyacke

    Team Lead, Organic Marketing
    Zalando Lounge
    Paola Valicenti

    Paola Valicenti

    Design Lead
    Spark Reply
    Tatiana Vorontsova

    Tatiana Vorontsova

    Head of Partnerships, EMEA
    Twilio Segment

Event agenda

When and where?

Thursday, October 19

10:00am CEST

Contentful HQ, Max-Urich-Straße 3, 13355 Berlin

09:00

Doors open

10:00

Welcome remarks

10:05

Gaining momentum: What’s new and next for Contentful

To kick-off the day, Mairead O’Donovan, Chief Product Officer and Satya Krishnaswamy, Vice President of Product Management will discuss our vision for the future of intelligent, composable content driving impactful experiences and exciting new features that help bring them to life.

Mairead O'Donovan
Mairead O'Donovan
Chief Product Officer, Contentful
Satya Krishnaswamy
Satya Krishnaswamy
VP, Product Management , Contentful

10:55

LEAP: A Launchpad for Content Led Commerce at Enterprise Scale

Scrambling to market multi-brand offerings to global audiences? Valtech's D2C and B2C accelerator, LEAP, can enable your digital team to deploy digital experiences faster than ever before. Join us as we share the success story that led to the creation of LEAP, the key partnerships that make it a reality, and how big brands are discovering  LEAP's many ecommerce benefits along the way.

Uday Kumar Lakkoju
Uday Kumar Lakkoju
Global Vice President, Composable Products & GTM, Valtech

11:20

Break

15 mins

11:35

Innovations in action: Fall launch deep dive

Great stories begin with light bulb moments. Creatively conveying those ideas to capture customer attention is the hard part. Join Contentful’s Professional Services and Product teams to see the latest innovations enabling digital teams to amplify their brand across platforms and audiences with personalization, localization, and AI. Have questions? Contentful Product leaders and owners will be on-hand to answer them. 

Stacy Ho
Stacy Ho
Technical Project Manager, Contentful
Rodrigo De la Garza Casado
Rodrigo De la Garza Casado
Solution Architect, Contentful
Thomas Penin
Thomas Penin
Group Product Manager, Contentful
Domile Janenaite
Domile Janenaite
Snr. Product Manager, Contentful
Rodolphe Bouygues
Rodolphe Bouygues
Snr. Product Manager, Contentful
Satya Krishnaswamy
Satya Krishnaswamy
VP, Product Management , Contentful

11:35

Going international with composable commerce: SumUp's story

Switching up ecommerce tech is a high stakes game with customer satisfaction and profitability on the line. But it doesn't have to be this way. With Commerce Layer, brands get a reliable solution to manage customer activity from browsing to buying. In this session, SumUp will join Commerce Layer to discuss how the technology is enabling the financial service firm to effectively and easily scale its B2B services across 30+ markets and 3.5 million merchants.

Sean Skamnes
Sean Skamnes
VP of Partnerships, Commerce Layer
Elias Klemm
Elias Klemm
Engineering Manager, SumUp

12:50

Lunch

70 mins

14:00

Impactful Synergy: Producing a significant impression

What are the three things that bring a brand story together (and to life)? Class is in session with Dr. Kris Alexander, sharing what brands can learn from the world of video games.

Dr. Kris Alexander
Dr. Kris Alexander
Professor of Video Game Design, Toronto Metropolitan University, Director, Red Bull Gaming Hub

14:30

Contentful’s data journey with Twilio Segment

Attracting new customers is great. But, keeping those same customers coming back is even more celebratory — and more likely with personalization. Leaders from Twilio Segment and Contentful share why investing in tailored content and tools that support it creates deeper customer connections with real-world customer examples as evidence, including why Contentful is a customer of Twilio Segment.

Dina Apostolou
Dina Apostolou
VP, Content & Experiences, Contentful
Tatiana Vorontsova
Tatiana Vorontsova
Head of Partnerships, EMEA, Twilio Segment

14:55

The art and science of customer experiences

How do you deliver artful experiences with precision? It comes down to giving your talented teams the right tech and enough time to carry out their vision. This stellar panel of customers will share how they use composable technology to empower their digital teams as they craft stunning experiences that move customers.

Sophie Top
Sophie Top
Snr. Content Designer, Canyon Bikes
Ana-Maria Pasparan
Ana-Maria Pasparan
Software Engineering Manager, Vodafone
Michele Lo Forte
Michele Lo Forte
Digital Product Manager, Breitling
Brian Tyacke
Brian Tyacke
Team Lead, Organic Marketing, Zalando Lounge

15:30

Break

10 mins

15:40

Crafting compelling brand narratives through personalized customer journeys

Explore how personalization can be used to weave individualized brand stories for customers. Discuss how tailoring content, messaging, and experiences can create emotional connections and drive brand loyalty, ultimately benefiting the business.

Andy Kaiser
Andy Kaiser
Co-Founder & CEO, Ninetailed
Madalena Boavida Guerra
Madalena Boavida Guerra
Frontend Engineer, Ace & Tate
Andreas Fess
Andreas Fess
SEO & Web Personalisation, Personio SE & Co. KG

15:40

Scaling global digital experiences

You’ve created a strong brand story, but how do you translate it at scale? Gain insights on how to launch and orchestrate multilingual content, the role of technology and process, and how to do it at the speed-to-market you need.

Verena Bucher
Verena Bucher
Director Strategy & Business Solutions DACH, TransPerfect

16:20

What if: the web after websites

We are IBM iX, the experience agency of IBM Consulting. A new kind of agency, accelerated by a century of human-centered tech expertise.

Let’s turn our gaze towards the future and look at the next possible evolutionary step of web. Discover the key drivers that will shape tomorrow's digital landscape and demand your keen attention. Uncover our unique insights into upcoming developments and the pivotal role Contentful is poised to play in this dynamic evolution.

Alexander Sauer
Alexander Sauer
Head of Business Consulting & Portfolio Manager, IBM iX GmbH
Bernd Eßmann
Bernd Eßmann
Executive Director, IBM iX GmbH

16:20

AI: A designer's secret weapon

AI, AI, AI, it's all digital teams seem to talk about these days — and for good reason. Explore how this advancement in tech is inspiring and instructing designers to develop more innovative and alluring digital experiences with Spark Reply. The digital agency will illustrate this with examples of how their own team leverages AI with positive results.

Paola Valicenti
Paola Valicenti
Design Lead, Spark Reply
Nicolò Calegari
Nicolò Calegari
Design Director, Spark Reply

16:50

Break

10 mins

17:00

Experiences across modern commerce

Retail is at a crossroads; in this session, you’ll learn why “acceptable” customer experiences are not acceptable, and what path you can take to meet today’s customer demands.

Kerstin Muenten
Kerstin Muenten
Snr. Partner Manager DACH & Eastern Europe, commercetools

17:25

Shifting into high gear and moving fast with composable

Buckle up as Contentful’s Paolo Negri sits down with Hans-Hermann Kirchhoff to talk through ADAC’s move to a composable architecture, transforming both how the organization works with content and the way it engages with customers.

Paolo Negri
Paolo Negri
Chief Technical Officer & Co-Founder, Contentful
Hans-Hermann Kirchhoff
Hans-Hermann Kirchhoff
Director Mobility & Digital Services, ADAC IT Service GmbH

17:55

Networking reception in the Marketplace Lounge

90 mins

With a little help from our friends

We are grateful for the support of our industry-leading sponsors in defining the future of composable content.

Platinum

Gold

Silver

Highlights from Storylines Tour 2023

View the highlights from every Storylines destination.

Frequently asked questions

add-circle arrow-right remove style-two-pin-marker subtract-circle remove